CMO BRI FINANCE BANDARJAYA

Join Mandiri Andalan Utama as a CMO BRI FINANCE BANDARJAYA and drive our financial marketing initiatives to new heights! We're seeking a dynamic professional to lead our customer marketing strategies for BRI Finance products in Lampung Selatan. This role offers competitive compensation including Rp 3047000 - Rp 4570000 per bulan. As the CMO, you'll be responsible for crafting and executing marketing strategies that enhance customer engagement and loyalty, leveraging your expertise in digital marketing, market research, and customer relationship management.

With a strong background in financial services marketing, you'll work closely with cross-functional teams to develop and implement campaigns that align with BRI Finance's brand vision. This is your chance to make a significant impact in Lampung Selatan's financial landscape, helping to grow BRI Finance's customer base and market share.

📋 Tanggung Jawab Pekerjaan

• Develop and execute comprehensive marketing strategies for BRI Finance products in Lampung Selatan, focusing on customer acquisition, retention, and loyalty.
• Lead and mentor marketing teams, providing guidance and support to achieve campaign objectives.
• Conduct market research to identify trends, opportunities, and challenges in the financial services sector in Lampung Selatan.
• Collaborate with product and sales teams to align marketing efforts with business goals and customer needs.
• Monitor and analyze marketing performance using tools like Google Analytics, CRM systems, and market research reports.
• Create and manage marketing budgets, ensuring optimal allocation of resources to drive campaign success.
• Build and maintain strong relationships with key stakeholders, including BRI Finance management, partners, and customers.
• Stay updated on industry trends, regulations, and best practices in financial services marketing.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 5 years of experience in financial services marketing, with a proven track record of success in customer acquisition and retention.
• Strong understanding of BRI Finance products and the financial services industry.
• Proficient in digital marketing tools and platforms, including Google Ads, Facebook Ads Manager, and email marketing software.
• Excellent analytical and strategic thinking skills, with the ability to interpret market data and develop effective marketing strategies.
• Strong leadership and team management abilities, with the capacity to mentor and guide marketing teams.
• Fluent in both written and spoken Indonesian, with excellent communication skills.
• Ability to work effectively in a fast-paced, dynamic environment, and meet tight deadlines.

🛠️ Keahlian

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